5 reasons to Consider Subscription Model for Your Business

As Internet access becomes a more and more indispensible commodity, new ways of doing business have also emerged. As a society, we’ve experienced ecommerce boom and on-the-go shopping with mobile apps. As Internet usage grows, it’s logical to think that the focus of online businesses would be on increasing the volume of transactions proportional to the number of online shoppers. However, the exact opposite seems to be unfolding: innovative businesses are leaning more towards fewer transactions.



It seems counter-intuitive, yet it makes perfect sense. By abandoning the traditional retail model and shifting towards a subscription-based system, companies are reaping benefits that have not existed in the past. Pioneers such as Netflx, the Dollar Shave Club, Salesforce and Menguin have all captured large chunks of their markets en route to exponential valuation.

What is the Subscription Business Model?

The subscription model is hardly a new concept. At its core, the model is about having people commit to pre-buying products which will be released or accessed periodically. It makes sense to the buyer due to the elimination of hassles and the lower cost of subscription compared to the accumulation of single purchases. To the seller, the model works because of the certainty of multiple purchases over a period of time.

Do You Really Need a Big Office to Run Successful Business?

There’s often a great debate on whether or not you need a big office to run a successful business. Many people swear that you need to upgrade to a large office if you want to improve your chances of continued success. They say that big offices provide you with more space, helping you expand your workforce and provide better storage options for you too. Also, they argue that inviting clients to a big office will gain far more respect than inviting them down to a small one.

However, there are many arguments that show you don’t really need a big office to run a successful business. A lot of industry experts say that it depends on the type of business you’re running. In this article I will look at this age-old debate and see whether or not you really do need a big office to run a successful business.



First, let’s look at the argument that you need a big office because it provides you with extra space. In truth, this argument is pretty invalid as there are ways you can operate a large-scale operation from a small office. Below, you will see two ideas that can help you run a big business from a small office:

5 important Skills Your Sales Team Needs to Have to Grow Business

While every part of your business is a vital cog in the wheel, if you are a company that relies on the power of selling products to customers, you need to be sure that your sales team is the best they can be. These people are your first line of attack, and they need to be capable of fine attention to detail and be a dab hand in the skill of psychology. While this may sound like an overblown statement, the best sellers are people who know when to speak, to not speak, and to gauge the winds in any given situation. There are some basic skills that you need your team to possess, and here are some key ones.

Understand the Buyer

This is numero uno. The ability to identify the type of experience the buyer wants is a key to getting them to make a purchase. Every buyer has a set of expectations when they wish to make a purchase, the sales staff needs to exceed those expectations. So by going to the customer and getting a feel for buyer needs, and being sensitive to those needs, will have a positive impact on them. So many sales people use the “something in common” approach and will push this point home, as if this is the tool to closing the sale. It isn’t that at all.